Uganda Jobs Uganda Digital And Media Manager Employment Opportunity – Diageo Jobs


Jobs in Kampala Uganda Uganda Jobs Jobs in Kampala Digital And Media Manager Employment Opportunity – Diageo Jobs in Kampala at Uganda Jobs Digital And Media Manager Employment Opportunity – Diageo Employment opportunities Uganda Jobs






Job Title    Digital and Media Manager – UBL
Organisation Diageo



Duty Station  Kampala, Uganda
 
About US
From Arthur Guinness to Johnnie Walker, our business was founded on people of great character, and in 250 years, nothing’s changed. We’re the world’s leading premium alcohol company. Our brands are industry icons. And our success is thanks to the strength of our people, in every role. It’s why we trust them with our legacy. And it’s why we reward them with the career-defining opportunities that they deserve. Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the world’s very best people. Feel inspired Then this may be the opportunity for you.
 
UBL is a subsidiary of EABL who owns 98.2% of UBL and 100% of IDU. Diageo in turn own 50.03% of EABL. UBL operates within a multi-cultural, multi-national environment. UBL is further categorised into Demand and Supply functions. The Supply business is involved in the production of beer and spirits.  The Demand business is involved in marketing and selling the product through RTM partners and retailers to consumers. This role is located within the Demand/Sales business function, reporting to the Consumer Planning & Media Manager, Uganda.
 
Job Summary The Media and Digital GMT role is critical to the overall UBL short, medium- and long-term strategy in developing and driving our marketing strategy and operational excellence within the marketing function, most especially now that the Diageo business is more deliberate in focusing and embedding the digital agenda across all its markets.The emergence of mobile phone technology as the primary medium of communications within East Africa and the increased access to the internet has led to a dramatic shift in the emphasis from conventional to emerging media.This role focuses on the step-change in investment and management of Digital Media in Africa and beyond.
 
In this role, the individual will manage the full breadth of the digital marketing agenda focused behind priority brands – Bell, Tusker Lite, Guinness, Uganda Waragi and Johnnie Walker.
 
The job holder works closely with the both the local brand teams and regional digital teams to ensure growth drivers are executed in line with brand strategies; Global Digital Marketing teams; Advertising agencies for effective brand communication; Media agency for development of strategy; PR agencies for content development.
 
Key Duties and Responsibilities  
Best Practice Connections Planning
Lead and manage Connections Strategy & Planning approach within marketing, partnering with agency partners and Brand teams to deliver excellence and best practice Connections thinking across Owned, Earned, Shared & Paid
Own the Diageo through-the-line campaign development process to ensure effective campaigns for all our brands including partnering with brand teams as a key input into all Connections briefs, translating our business objectives into clear and inspiring briefs
Embed best practice metrics and measurement approaches for all campaigns
Lead the development of the media capability of the wider marketing team
Media Planning & Investment Excellence.
Consult on development and optimisation of effective media plans and working with brand teams and media agency to manage and execute the highly interconnected eco system of media channels & connection points
Managing media investment and plans at a portfolio level, ensuring we are maximising our impact in market
Lead portfolio media investment negotiations in partnership with Marketing Procurement and Media Agency to ensure maximum commercial impact across our portfolio investment.
Drive a data-led approach to media planning to continually optimise our campaigns and focusing on media delivery & KPI’s
Champion media innovation and challenging the status quo to ensure we are always at the leading edge of connections & media thinking
Agency Partnerships Management
Ownership of media agency relationship and responsible for driving collaboration across broader agency village, playing a lead ATL Creative agency management role
Leading in partnership with Procurement the negotiation of agency scope and contractual deliverables to ensure best media agency partnerships for UBL.
Deliver best practice agency management including regular Quarterly Business Reviews and agency evaluation.
Digital Management
Lead Digital Marketing compliance agenda across the business Ensure that all our websites & pages social media accounts are following the Diageo Digital Code Compliance guidelines.
Develop a plan to close brand team capability gaps in the area of digital marketing.
Provide training to brand teams including sharing best practice, rolling out new tools.
Provide training to agency partners
Develop and drive, with commitment and participation from key stakeholders and markets, the digital marketing strategies including
Stay updated on industry best practices and indicate opportunities for digital innovation partnerships, new platforms within the market


Qualifications, Skills and Experience
The ideal candidate for the Diageo job placement must hold a Bachelor’s degree in marketing/ business related field.
Proven experience of Digital marketing strategy development and implementation min 1 years
Ability to work under own initiative/ pro activity
Proven and strong Brand/ Communications experience +4 years
Four years of experience excelling in communications connections planning & media preferably within a media management role in a marketing led organisation within a Media Agency.
Experienced in managing large budgets and well versed in media & digital planning and execution
Resilient and able to handle multiple challenges and move them ahead at the same time
Can demonstrate excellent commercial judgement and acumen.
Experience of working on Digital activation platforms.
Driving results and innovation drive.
Fluency in oral and written communication.
 
How to Apply
All candidates should apply online at the link below.
 
Click Here
 

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Jobs in Kampala Uganda Uganda Jobs Jobs in Kampala Digital And Media Manager Employment Opportunity – Diageo Jobs in Kampala at Uganda Jobs Digital And Media Manager Employment Opportunity – Diageo Employment opportunities Uganda Jobs


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